Tag Archives: green tea

A Sip of Health – The Global Market of Green Tea

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Pegged at approximately Rs 150 crore, the green tea market in India is growing strongly and steadily with demand coming in also from Tier II and Tier III cities and manufacturers increasingly focusing on launching new variants

Cheap, affordable and addictive – have been terms synonymous with tea from the time it ceased to be an elite drink of the royals to become an affordable drink of the common man. Green tea is one of the fastest growing segments of the global tea industry. It is prepared from the leaves of camellia sinensis that have undergone minimal oxidation during processes. The concept of green tea originated from China and later spread all over the world. Some of the popular Japanese green teas are sencha, gyokuro, kabusecha, matcha, tencha, genmaicha and hojicha.

The journey of tea in India has indeed been fascinating and interesting. With rising health awareness, Indians who are majorly black tea drinkers, are now showing interest in green tea variants. Green tea is becoming an acquired cultural habit that is being driven by urban India’s urge to stay fit. Though presently green tea penetration in India is less than five per cent, however its demand is not just limited to metros and Tier I cities, but has also come to include Tier II and Tier III cities which have started consuming this drink on a regular basis. As a result of this growing penetration, the green tea market in India which is presently pegged at approximately Rs 150 crore has been growing upwards 50 per cent year-on-year.

With urban Indian consumers buying green tea for its many health-promoting benefits, manufacturers are increasingly focusing on making premium variants available in all retail channels, especially in modern grocery retail outlets. For instance, consumers are spoilt for choice with tea products of companies such as Organic India, GAIA Herbs, Twinings, Typhoo, as well as big FMCG giants like Hindustan Unilever, Tata Global Beverages, who are either launching new variants or re-launching their green tea product range. Moreover, GAIA Herbs has also introduced green tea variants, namely cardamom, and honey and lime, to cater to an increasing number of health-conscious consumers in urban cities. International manufacturers are also expanding their presence in institutional channels, including hotels, to generate awareness of their premium brands.

Tetley, sold across 40 countries and a part of Tata Global Beverages, has six flavours in its green tea portfolio including ginger, mint, lemon, honey and lemon, citrus and spice, and aloe vera. The company enjoys a market share of 35-40 per cent. Though in the total tea revenues of Tata Global Beverages, green tea currently has a very small share vis-a-vis black tea, the company expects the green tea segment to contribute significantly in the coming years. And with the increasing emphasis on health and wellness, the potential for categories within tea is immense.

For Twinings, India is one of the top five growth markets. The company, that has about 35 per cent market share in the premium and super premium teabag category in the country, is looking at increasing its business in India five-fold in the next five years. India is the third largest tea sourcing country for Twinings after China and Kenya. The company is a big buyer of Darjeeling and Assam teas and is increasingly buying tea from the Nilgiris. Twinings is part of Associated British Foods. Their range of green teas in the India market include green tea, green tea and lemon, green tea and mint, Earl Grey green tea, jasmine green tea and lemon and honey tea.

Also to stay ahead of the race, Wagh Bakri Tea Group has been offering one of the largest green tea ranges in India consisting of green tea, organic tea bags and regular green tea. The company also has different flavours across its green tea range like green tea mint and green tea tulsi and is currently working on expanding its green tea range under its wellness category. Apart from major Indian cities, Wagh Bakri Tea Group is also aggressively marketing its green tea products in Tier II and Tier III cities. Though at present, the company’s green tea revenue compared to normal CTC is negligible but in one to two years the green tea category is expected to comprise of 10 per cent of the company’s overall sales.

Global trend

20150315eh88According to the World Health Organisation (WHO), the overweight population is expected to reach 1.5 billion by 2015 and growing healthcare costs in the US alone is expected to cross US$ 117 billion; all this is creating major opportunities for the growth in sale of weight management products such as green tea. Rising consumer awareness about the benefit of green tea in curing various diseases further triggers the global market of green tea.

Asia Pacific contributes the largest market of green tea in the world. Apart from India, countries like Hong Kong, Taiwan, Japan and China are growing markets of green tea in this region. Rising population and healthcare awareness is further expected to boost the green tea market in Asia Pacific. Europe is the fastest growing market for the green tea industry.

Major companies operating in the global green tea market are AMORE Pacific Corp, Arizona Beverage Company, Associated British Foods LLC, Cape Natural Tea Products, Celestial Seasonings, Finlays Beverages, Frontier Natural Products Co-Op, Hambleden Herbs, Hankook Tea, Honest Tea, ITO EN, Kirin Beverage Corp, Metropolitan Tea Company, Northern Tea Merchants, Numi Organic Tea, Oishi Group Plc, Oregon Chai, PG Tips, Pukka Herbs, Qi Teas, The Kent Tea & Trading Company, The Republic Of Tea, The Stash Tea Company, Uncle Lee’s Tea and Yogi Tea.

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The Scariest Trail In The World – will lead you to TEA!


Green Tea on the Mountain Top!
Green Tea on the Mountain Top!

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Green Tea Effective for Treating Tumors and Genetic Disease

Green Tea Effective for Treating Tumors and Genetic Disease: 

Researchers at The Children’s Hospital of Philadelphia have discovered that a compound found in green tea shows great promise in the treatment of two types of tumors and a deadly congenital disease. The discovery is the result of research led by principal investigator, Dr. Thomas Smith at The Donald Danforth Plant Science Center and was published in The Journal of Biological Chemistry.

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A Report on Cancer from the Johns Hopkins Hospital

Cancer Update from Johns Hopkins :

1. Every person has cancer cells in the body. These cancer cells do not show up in the standard tests until they have multiplied to a few billion. When doctors tell cancer patients that there are no more cancer cells in their bodies after treatment, it just means the tests are unable to detect the cancer cells because they have not reached the detectable size.

2. Cancer cells occur between 6 to more than 10 times in a person’s lifetime.

3. When the person’s immune system is strong the cancer cells will be destroyed and prevented from multiplying and forming tumors.

4. When a person has cancer it indicates the person has nutritional deficiencies. These could be due to genetic, but also to environmental, food and lifestyle factors.

5. To overcome the multiple nutritional deficiencies, changing diet to eat more adequately and healthy, 4-5 times/day and by including supplements will strengthen the immune system.

6. Chemotherapy involves poisoning the rapidly-growing cancer cells and also destroys rapidly-growing healthy cells in the bone marrow, gastrointestinal tract etc, and can cause organ damage, like liver, kidneys, heart, lungs etc.

7.. Radiation while destroying cancer cells also burns, scars and damages healthy cells, tissues and organs.

8. Initial treatment with chemotherapy and radiation will often reduce tumor size. However prolonged use of chemotherapy and radiation do not result in more tumor destruction.

9. When the body has too much toxic burden from chemotherapy and radiation the immune system is either compromised or destroyed, hence the person can succumb to various kinds of infections and complications.

10. Chemotherapy and radiation can cause cancer cells to mutate and become resistant and difficult to destroy. Surgery can also cause cancer cells to spread to other sites.

11. *CANCER CELLS FEED ON: a. Sugar substitutes like NutraSweet, Equal, Spoonful, etc are made with Aspartame and it is harmful. A better natural substitute would be Manuka honey or molasses, but only in very small amounts. Table salt has a chemical added to make it white in color Better alternative is Bragg’s aminos or sea salt. B. Milk causes the body to produce mucus, especially in the gastro-intestinal tract. Cancer feeds on mucus. By cutting off milk and substituting with unsweetened soy milk cancer cells are being starved. c. Cancer cells thrive in an acid environment. A meat-based diet is acidic and it is best to eat fish, and a little other meat, like chicken. Meat also contains livestock antibiotics, growth hormones and parasites, which are all harmful, especially to people with cancer. d. A diet made of 80% fresh vegetables and juice, whole grains, seeds, nuts and a little fruits help put the body into an alkaline environment. About 20% can be from cooked food including beans. Fresh vegetable juices provide live enzymes that are easily absorbed and reach down to cellular levels within 15 minutes to nourish and enhance growth of healthy cells. To obtain live enzymes for building healthy cells try and drink fresh vegetable juice (most vegetables including bean sprouts) and eat some raw vegetables 2 or 3 times a day. Enzymes are destroyed at temperatures of 104 degrees F (40 degrees C).. e. Avoid coffee, tea, and chocolate, which have high caffeine Green tea is a better alternative e and has cancer fighting properties. Water-best to drink purified water, or filtered, to avoid known toxins and heavy metals in tap water. Distilled water is acidic, avoid it.

12. Meat protein is difficult to digest and requires a lot of digestive enzymes. Undigested meat remaining in the intestines becomes putrefied and leads to more toxic buildup.

13. Cancer cell walls have a tough protein covering. By refraining from or eating less meat it frees more enzymes to attack the protein walls of cancer cells and allows the body’s killer cells to destroy the cancer cells.

14. Some supplements build up the immune system (IP6, Flor-ssence, Essiac, anti-oxidants, vitamins, minerals, EFAs etc.) to enable the bodies own killer cells to destroy cancer cells.. Other supplements like vitamin E are known to cause apoptosis, or programmed cell death, the body’s normal method of disposing of damaged, unwanted, or unneeded cells.

15. Cancer is a disease of the mind, body, and spirit. I know it’s a bit long, but I think it’s worth the time it takes to read it. I know it’s a bit long, but I think it’s worth the time it takes to read it.
I wonder how much it cost for the John Hopkins Hospital to finally discover and publish what holistic health practitioners have been saying for decades. So this brings us to the question: Are we striving for longevity, or are we just trying to have some control over what method the grim reamer uses to finally take us? That question has to be thought about for a while.

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What Sweets are Served With Green Tea in a Traditional Japanese Tea Ceremony?

I’m studying Geisha and I am doing a presentation on them.  I have decided that during the presentation the veiwers will sit on the floor and I will offer them Japanese Green Tea to get them feeling what I am saying to them but I dont know what to give them to snack on.  I have however found rice cakes to maybe work  – any ideas??

If you can make or buy some, I would suggest the little cakes filled with bean paste. Something like this should work: http://japanesefood.about.com/od/japanesecake/r/manjucake.htm There are a few other possible ideas here, if you scroll down to the Japanese section: http://en.wikipedia.org/wiki/Bean_jam

When I went to the Japanese tea ceremony before the Miyako Odori in April, we were served either Manju or some kind of Daifuku with the tea (sorry, I still get them confused), so it strikes me as pretty authentic for a geisha tea ceremony.


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Green Tea Farmer in Japan

Here is a video of an American teacher in Japan following a Japanese Green Tea Farmer walking up a mountainside to see his beautiful farm.  This gives a great view of the tea fields and how it is traditionally grown in some areas of Japan and hand-picked by some farmers.  The first two minutes are in Japanese, then English thereafter.  This 80 year old green tea farmer started his green tea fields  atop the mountain when he was only 18 years old.  Green tea has been cultivated in Japan for thousands of years much like it seen in this video.  Green tea health benefits are tauted frequently by the medical community. 


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Teapot Warmers: Teapots and Tools



A tiny candle flame is all it takes to keep a pot of green tea warm.  Teapot warmers come in all price ranges and designs but the simplicity of this tool is its greatest appeal.  The art of tea has its many teapots and tools of the trade. 

 The star of the show is always the green tea (or whatever flavor you personally enjoy) and then come the special teapots and tools needed to help create the best cup of tea.  The teapot warmers come in a variety of materials from cast iron, to glass and stainless steel and the ultimate tea ceremonial – bone china.  Depending on your teapot you will probably like one that is similar and compatible in design.  Many tea sets come complete with teapot, cups, saucers, creamer and sugar bowl as well as infusers and warmers. 

 Teapot warmers use a single tea light candle to keep the contents of the teapot warm for hours.  These can also be used to heat coffee or cider or even just plain water.  They emit a soft glow and add a touch of warmth to the room. Teapot warmers also make a nice gift to a green tea drinker that does not have one.  A tiny candle flame adds to the art of tea.

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Green Tea: The Japanese Secret to Weight Loss and Longevity – EGCG


Watch the Video to Learn More!

http://naturalhealthsherpa.com/green-tea-japanese-secret-weight-loss-longevity/52450 – The Japanese have for centuries consumed this beverage to help keep them slim, fit and young. Discover the amazing health benefits of this delicious treat now.

Duration : 0:13:12

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Green Tea Acne Home Remedies?

I know green tea is good for your skin, but are there any home-made acne treatments or green tea facials that you can make with green tea? I have loose-leaf green tea, and applying it after drinking my tea seems to help some… can you mix it w/anything else though?


Green Tea Heals !

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Revitalizing Green Tea Facial

Dispel all of the ailments of summer skin; sunburn, sundamage, dehydration, and congestion. Hot towels hot & cold stones, and jade rollers flush out and awaken the lymphatic system that tends to get sluggish at this time of year. Green tea powder mixed with our Anti-oxidant Mask cools and rejuvenates the skin. Leave with our blend of pure aloe gel with Pure Hyaluronic Acid Solution to further penetrate, heal, and hydrate. Natural ingredients such as green tea can be very effective on the skin. However, when used in low concentrations or mixed with harsh chemicals as they often are in commercial products they are not. We invite you to experience natural, results-oriented skin therapy for yourself! Cinnabar Acupuncture Clinic & Spa is the the Original Asian Medical Spa(TM) located in a quiet community in San Diego, CA. http://www.CinnabarAcupuncture.com  Green Tea Heals!

Duration : 0:5:4

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